People with visual, motor, or other disabilities face special challenges with websites.
When we take steps to welcome these folks by making their visit as easy as reasonably possible, we are working on the site’s accessibility.
The website itself can help mitigate many of these challenges, but some are under your control when you create content for your site. Respecting the following three guidelines will help you to minimize barriers to your site’s accessibility.
Image descriptions (“alt text”)
Those with visual impairments need the website to describe what’s in an image. This is possible only if you specify alt text for the image. Your alt text should describe the image just as you would describe it to anyone who can’t see it.
Except for images that are decorative (“eye candy”), every image should have meaningful alt text. If you’re not sure how to specify alt text, see the chapter Adding Images > Entering Image Information.
You can also add alt text for a previously uploaded image in two ways:
1. Edit the image in the Media section of the admin menu.
2. Edit the post/page where the image was inserted, click the image, then click the pencil icon that appears.
Good header formatting makes an enormous difference. See The Perils of Poor Formatting > Use the built-in “Heading” styles.
Good link text makes an enormous difference. See Write for the Web > Link clearly.